PRINT ON DEMAND (POD) VERSUS TRADITIONAL OFFSET PRINTING

2018-10-23T03:04:04+00:00

Twenty years ago, you wouldn’t have had to struggle with the question of “printing on demand” with a short-run digital printer like Blurb or Lightnening Source--versus printing on a traditional web or sheetfed press--because there really wasn’t any “print on demand” (POD) suppliers. However, as digital printing (think fancy Xerox machine) and small scale [...]