October 2018
INTERNATIONAL SHIPPING OF FINISHED PRODUCTS
One rarely encounters more acronyms than you will when you start to discuss how to ship your manufactured book from Asia to its distribution facility--be [...]
PRINT ON DEMAND (POD) VERSUS TRADITIONAL OFFSET PRINTING
Twenty years ago, you wouldn’t have had to struggle with the question of “printing on demand” with a short-run digital printer like Blurb or Lightnening [...]
June 2018
SALES AND PROMOTIONAL TOOLS: BLADs AND BOUND GALLEYS
If you hang around with enough publishing types, you will probably end up discussing tools that are used for pre-publication book promotion to bolster sales [...]
February 2018
WHAT IS A “STEELHEAD”?
Good question! Steelhead are native rainbow trout, which migrate from rivers and streams to the ocean as juvenile fish and return to fresh water as [...]